Types of agricultural markets in India and their classification. The market for agricultural products can be broadly divided into three categories:. Everything You Need to Know About Agricultural Marketing. Agricultural marketing includes the marketing of food grains, cash crops, plantation crops, horticultural products and semi-processed products.
In the publication Collecting Characteristics of Farmers Markets, author Darlene Wolnik states: “To increase the number of successful farmers' markets, organizers must be able to choose significant features that help them avoid the difficulties of some of their predecessors in the market, such as the instability of the supplier bases and the overwork of staff with too many projects ahead of them.”. For support organizations and professional development consultants to be successful in helping markets strengthen community food systems, they must know what works best for producers and buyers, while remembering that markets must also exist within a broader system of municipal policies and retail trends. Agricultural marketing, in its broad sense, includes all operations involved in the movement of goods and raw materials from the field to the final consumer. Why it is necessary to implement the concept of marketing in all food and agricultural marketing systems.
Immediate cash payment: In these types of markets, producers in the village receive immediate payment after the sale of their products. This is a significant change in the competitive environment of agriculture that the agricultural community must make, since, until now, they have been largely present in their respective national markets. There is no mystery about the way in which agricultural products acquire utility and pass from producer to consumer. As part of ongoing training programs in agricultural marketing, officials are sent to foreign countries to acquire skills and knowledge in specialized fields.
Vii (i) Provide practice-oriented training to JUNIOR DMI officers on pre-shipment inspection and mandatory quality control of agricultural products. In agricultural marketing, this includes people from a number of different groups, including farmers, consumers, and policymakers, all with very different goals and concerns. Once again, marketing cooperatives can reduce the number of middlemen and guarantee better prices for agricultural products. Marketing systems must be able to point out to farmers the needs of both consumers and industrial users of agricultural products.
There is a pressing need to expose students of agricultural economics to basic marketing policies, the management of the food marketing system, logistics related to marketing and agricultural markets, project formulation and evaluation, market planning and design, marketing extension service, market intelligence, market research, post-harvest technology, etc. The diversification of agricultural production requires the development of rural infrastructure: transport, rural roads, improved and reliable energy supply, management of watersheds, cold storage, agri-food processing facilities and facilities, quality testing laboratories and institutional support through new market facilities, the elimination of restrictions on stock limits and the movement of agricultural products. This has clear implications for agricultural production and the marketing systems that direct that production and distribute it to points of consumption. Extension officials who work with agriculture ministries or NGOs are often well trained in agricultural production techniques, but generally lack knowledge about marketing or post-harvest management.
Seedless fruits, chickens without feathers, caffeine-free coffee beans, low-cholesterol meats
are other types of advantages that the food industry could expect from agriculture. However, agricultural universities play a very useful role in market research and in training farmers through extension activities. .
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